Projects

ELMGREEN & DRAGSET: PRADA MARFA

  • Date: Permanent Public Sculpture
  • Sponsor: Art Production Fund and Ballroom Marfa
  • Location: Highway 90, Valentine, TX
  • Artists: Elmgreen & Dragset
Photo courtesy of Art Production Fund
Photo courtesy of Art Production Fund
Photo courtesy of Art Production Fund
Photo courtesy of Art Production Fund
Photo courtesy of Art Production Fund

Press Release

ELMGREEN & DRAGSET

PRADA MARFA

Prada Marfa is  site specific, permanent land art project.  The work is located on the outskirts of Valentine, Texas near Marfa on desolate ranching land with no other visible trace of civilization.  

From a distance the artwork appears to be a large minimalist sculpture.  As one gets closer the building resembles a Prada boutique where a display of Fall 2005 high-heel Prada shoes and bags can be seen through the storefront windows.  

Yet, one cannot open the door, it is a sealed time capsule and will never function as a place of commerce.  

 

Download PDF

Press

Image description
Little Prada in the Desert
September 29, 2005
Image description
The Language of Branding
October 1, 2005
Image description
Prada in the Desert
October 3, 2005
Image description
Talking Fashion: Norwich Notes
February 2005
Image description
Whats On: Worldwide Exhibition Guide
March 2006